One of the students in my graduate course this quarter is being featured on the “health & medicine channel” section at Slideshare.net today. His project for the quarter: researching the evolution of health communication with the goal of forecasting a possible future direction (while learning about things like diffusion of innovation theory in the process, […]
Tag: slideshare
Categories
Old Ideas Come Back ’round
Once upon a time, when the web was young, I advised firms that the Internet culture was one of sharing. And I told them that if they wanted to connect with customers and potential customers that they should provide something of value on their web sites — some content that was a ‘giving back’ to […]