The Economist Tests New Delivery Model

In England and New York City, The Economist is testing a program where customers can order a copy of the magazine by 9 pm on Thursday and have it delivered to their home before 6 am on Friday. The price? The same as the newsstands, which don't receive the magazine until 9 am on Friday. According to AdAge: New Yorkers who have signed up for weekly texts announcing each issue's topics will also receive a URL for a web page they can visit to order the issue. [...] The Economist's on-demand delivery service aims to make it easier for occasional readers to buy on demand. [...] Overnighted copies cost $6.99, just like newsstand copies readers have to go get themselves. The Economist says the resulting circulation revenue is just as profitable because the delivered copies don't require giving cuts to retailers or wholesalers. I'm a member of the "print isn't…continue reading →

About Those Ubiquitous Networks

Microsoft Research is creating a WiFi-style system operating in the UHF TV band that allows multiple clients to connect to a local access point from a long distance. This is a direct result of a late 2008 decision by the FCC to allow "unlicensed broadcasting devices access to white spaces in the television spectrum" (from Ars). Why is this important? The biggie, distance. This "WhiteFi" system can operate as far as one kilometer away! Can you say "wifi for rural areas"? The engineering challenges have been non-trivial. For example: …continue reading →