Giovanni Rodriguez, Eastwick Communications, emphasizes social computing in his keynote remarks at the Puget Sound PRSA seminar on Integrating Web Communications in PR Campaigns. PR is not dead, but is going through a metamorphosis. “Many of us are helping our clients (for the first time) to relate to the public.” The tools for this interaction […]
After finding BlogHer, I discovered a speaker’s wiki. From there, I stumbled onto The New PR Wiki, which is a three-month old project that seeks to be “a collaboration tool for PR professionals and people interested in the practice of public relations.” Wikidom seems to have gone mainstream now that it’s WYSIWYG!
Today, the LA times published a point-counterpoint wiki associated with its op-ed pages. The first entries support or oppose an editorial, “War and Consequences,” critical of America’s Iraqi policy. I believe this is the first newspaper site to launch a wiki for reader collaboration.