In 1948, Reddi-wip was born when “dairy salesman-turned-innovator” Aaron “Bunny” Lapin figured out how to put whipped cream into an aerosol can.
Reddi-wip, with its iconic red-and-white label, designed in 1954, became a product celebrity and made Mr. Lapin famous, too.
But it would be 15 March 1955 before Lapin got his patent for the nozzle that made aerosol containers work. His was one of the first companies to sell shaving cream in an aerosol can (Reddi-Shave).
In 2016, Christmas holiday desserts were short of Reddi-wip after a nitrous-oxide tanker exploded in Cantonment, Florida, in August.
Reddi-wip’s key ingredient is neither sweet nor dairy but a gas: nitrous oxide, better known as laughing gas.
📷 CBS