The Long Tail, HBR-Style

Chris Anderson posts a rebuttal, of sorts, to this July-August HBR article entitled Should You Invest In The Long Tail? Both the book, and the seemingly flawed HBR analysis (using percentages, not raw data), are on my summer quarter class reading list. More at the class blog.

By Kathy E. Gill

Digital evangelist, speaker, writer, educator. Transplanted Southerner; teach newbies to ride motorcycles! @kegill

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