Media Personal

I’m a Dinosaur

I love reading. I love reading the paper. Heaven is starting the day with coffee and the morning paper. Or two! (Seattle + New York Times).

It’s not unlike wandering around a bookstore … or Nordstrom’s … where you finger the merchandise and impulse buy. A leisurely journey through the morning paper will provide food for the mind that even is unlikely to dish up.

And of course, the "solution" to (horrors!) a drop in average profitability slightly below 20% is to CUT staff and CUT the size of the paper. Ergo, reduce the number of articles.

When did double-digit profits become the norm? When I used to teach summer sessions for high school students… introducing them to the merits of the "free enterprise system" … my memory is we were talking about single digits.

Molly Ivans talks about the biz this week. Hmmm. Employee-owned or NFP-owned media?

By Kathy E. Gill

Digital evangelist, speaker, writer, educator. Transplanted Southerner; teach newbies to ride motorcycles! @kegill

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