US beliefs about evolution - chart

Making science fun: ASAP Science videos should be on everyone’s weekly watch list

Science, technology, engineering and math, aka STEM, are key areas of knowledge for the 21st century. Heck, they were key in the 20th century, too! Remember JFK and the moon challenge as well as his tribute to science on the 100th anniversary of the National Academy of Sciences? Recent scientific advances have not only made […]

Taipei Street Performer

Incredible street performance (and a word about sharing)

A friend shared the Thai clip on Facebook. I failed to “like” it, so when I wanted to show it to my husband, I couldn’t find it. Thus began the journey that led to my discovering this video. I channeled my inner terrier, but it was “search” that I had my teeth sunk into, not […]

Apple Christmas 2013 Ad

Apple’s 2013 Christmas ad: a story with a twist

Apple’s holiday ad via @gruber : https://t.co/ke7SqHKv9J #nicelyDone #promoForVideoRotateTools — Kathy E Gill (@kegill) December 17, 2013   I almost added #kleenex to that tweet. I probably should have. Without revealing the plot twist in the 90-second clip, I’ll simply say that I thought it was an effective reframing that makes the title, “Misunderstood,” resonate.

WestJet

Christmas cheer, Canadian (marketing) style

Canadian budget airline WestJet took the concept of Random Acts of Kindness to a new high this week. After setting up a Santa-cam in two Canadian airports, WestJet surprised 250 travellers with their requests when they landed in Calgary a few hours later. The dreaded baggage carousel was, instead, a pipeline from Santa, delivering wrapped packages down […]