UGC Redux: 2007 Super Bowl Ads

Last night in my econ class, I introduced students to the “amateur” v “professional” debate by talking about the  2007 Super Bowl,  the first time any major brand had engaged fans in a contest where the winner got a Super Bowl slot. At the time, the contest spurred discussion of “professional” versus “amateur”. Note that […]

Mashable Open Web Awards: Nominations In Process

Mashable is taking nominations until 16 November for its second annual Open Web Awards. There are 26 categories, from blog plugins and embeddable widgets to social networking and mobile applications, from politics and entertainment sites to wikis and non-profit causes. Check out the list; nominate your favorite sites and tools! Round one online voting begins […]

Blog Action Day: Wednesday

“Re-Tweet” of 19 August post: Blog Action Day, 15 October 2008, is an annual nonprofit event designed to unite the world’s bloggers, podcasters and videocasters to discuss the same issue on the same day. Think of it as something like an intellectual flash mob. You don’t have to sign up to participate, but right now […]

Apple Stock Shocked by CNN iReport Rumor

Read the nitty gritty at Christopher Penn’s Awaken Your Superhero. The risks of “citizen journalism” + financial “news.” Relevant questions: Apple shareholders: if you lost money on Apple due to the rumor, is CNN responsible? Is CNN liable? Are they a media outlet or a content distributor. If they fall under common carrier, then who […]