#AmazonFail : Why Did Amazon.com Delist Gay, Lesbian Books?

I can tell I’ve been out of PR for a while. My spidy sense did not kick in when I made my first #amazonfail tweet about 4 pm Pacific. About an hour later, I realized that #amazonfail had passed a tipping point. A Twitter search on #amazonfail revealed that the 100th page of the search only went back in time for one hour!

This meme is far more viral than Motrin or Skittles for two (probable) reasons: there are more people in the Twitterverse and the topic is far more substantive: mucking around with sales rank lists is not acceptable, given that this data point plays into Amazon’s recommendation engine.

Clearly, whomever authorized this policy clearly did not think it through. Amazon is not a parent or an editor making judgments. This is far worse than complying with German law about Hitler, for example. [Note: I own stock.]

Continue reading