Online "newspapers" have audience reach far beyond their tradtional borders, which are limited by hard-copy delivery distance. Metropolitan papers often acknowledge geographical differences within the delivery market by printing "localized" versions. The Washington Post just took localization to the next logical step: differentiating between "local" readers and its national/international audience. The home page now changes [...]
Archive for July, 2005
The FCC has tabled plans to develop new rules on media ownership, according to Reuters. Relaxed rules, promulgated in 2003, were overturned by an appeals court in 2004. There are currently only four members of the FCC; there is an open Republican seat. Tags: FCC, Media
Lost Remote reports that the Washington Post is adding ads to its RSS feeds. And claiming to be first out of the box, a dubious distinction. And it’s incestuous: the first advertiser is MSNBC. Tags: Ads, Blogs RSS
